500friends is now a Merkle company. For more information, click here .
The Complete Loyalty Solution for Omni-Channel Marketers
Driving customer profitability through identification, engagement, & retention
Why more omni-channel brands are choosing 500friends
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    Agile Loyalty Integration
    Leverage our robust API library to integrate into your technology stack with a faster time-to-market.
  • Lower_cost
    Cost-Effective Omni-Channel Loyalty
    Enjoy a full suite of loyalty and customer retention capabilities across multiple channels and at a price that makes sense to brands today.
  • Measurable_roi
    Measurable Loyalty ROI
    Boost revenue, drive repeat purchases, and increase lifetime value with targeted loyalty campaigns and analytics.
  • John Kalinich Deckers_outdoor_corp
    “Through our partnership with Merkle and 500friends, we’ve identified foundational building blocks to deliver upon our promise of an omni-channel experience.”
    SVP Omni-Channel Operations & E-commerce, Deckers Brands
  • Chris Mccann 1800flowers
    "500friends has demonstrated they are experts in the loyalty category."
    Chris Mccann
    President, 1800flowers.com
  • Matt Bunn Kate
    "500friends feels like an extension of my team."
    Matt Bunn
    Digital Marketing Director, Kate Somerville
LoyaltyPlus Enterprise
A Leading Omni-Channel Loyalty Platform
Enjoy true omni-channel capabilities
Give customers a seamless loyalty experience, whether they’re shopping online, in store, or through a mobile app.
Brand-Centric Loyalty
Utilize a set of customizable engagement actions and rewards that align with your brand image and positioning.
Integrate loyalty with your marketing stack
Tap our rich API platform to connect loyalty to POS, CRM, ESP, and other enterprise systems.
Loyalty Services
Our knowledgeable teams give our clients the power to design, deploy, and optimize world-class loyalty programs and strategies
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    Strategic Consulting
  • Lp-enterprise-services-shape2
    Integration & Implementation
  • Lp-enterprise-services-shape3
    Program Management & Support
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    Advanced Analytics
Want Loyalty Insights?
  • Loyalty Webinar Series Part 1
    Increase Matchback Rates Through Customer Identification
  • Loyalty Webinar Series Part 2
    Differentitate and Personalize Your Loyalty Program to Drive Engagement
  • Loyalty Webinar Series Part 3
    Leverage 1st Party Loyalty Data For Smarter Acquisition