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Loyalty trends and best practices

Upcoming Webinar: 10 Ways To Personalize The Holidays

by Jessica Chien
September 16, 2014
Upcoming Webinar: 10 Ways To Personalize The Holidays

What sets retailers apart from their competitors? It is the relationship that they have with customers. During this holiday season, it's not just price that will separate winners from losers. Instead, retailers who can deliver relevant and personalized conversations with their customers —at scale— will realize the true advantage. During this joint Merkle and 500friends webinar, we will explore consumer expectations for personalization and steps you can take now to improve your customer experience during the Holidays. Learn how to use the holiday season to drive long term loyalty throughout the year... Read more

500friends Talks Loyalty, Personalization at NRFtech 2014

by Andrew R.
July 25, 2014
500friends Talks Loyalty, Personalization at NRFtech 2014

At this year's NRFtech, held earlier this week in Palos Verdes, CA, featured speaker Arif Damji of 500friends spoke about how innovative loyalty technology is disrupting retail. Damji, Director of Strategy and Development at 500friends, described the trend in which 500friends customers are increasingly viewing loyalty programs as central repositories of customer information — aggregation hubs for POS, CRM, e-commerce, mobile, and social data. He also explained how the resulting holistic view is allowing 500friends retail clients to deliver remarkably personalized — and effective — customer experiences... Read more

Powering Loyalty at 1800Flowers: 500friends + IBM

by Andrew R.
June 05, 2014
Powering Loyalty at 1800Flowers: 500friends + IBM

In this video, Arif Damji, director of strategy and development at 500friends, talks about how companies like 1800Flowers.com benefit from the 500friends integration with IBM e-commerce and marketing solutions... Read more

IRCE 2013 Recap

by Tiffany Go
June 13, 2013
  Events

We also gathered some reflections from the team...... Read more

IRCE 2013 - Day One & Two!

by Tiffany Go
June 06, 2013
  Events

The first couple of days at IRCE have been a flurry of activity -  lots of running around, getting set up, and settled in. Even with the craziness, the team is having a blast soaking up the energy and excitement of the conference. So far, we have had lots of lively and informative discussions about ecommerce and its challenges and opportunities. The topics that seem to be front and center in many retailers and vendors minds alike are mobile, content, and the omni-channel experience.... Read more

Bringing Next Generation Loyalty to IRCE 2013

by Tiffany Go
June 03, 2013

Tiffany GoFor the 500friends team, June marks the arrival of summer as well as an event we look forward to every year - IRCE!... Read more

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